ITHACA, N.Y. -- Cornell University's School of Hotel Administration and the Johnson Graduate School of Management have joined forces with HEI Hotels & Resorts to create a course in which students will work with hospitality industry leaders to devise innovative and more cost-effective solutions to social and environmental issues.
This pioneering collaboration is being led by the Leland C. and Mary M. Pillsbury Institute for Hospitality Entrepreneurship at the Cornell Hotel School and by the Center for Sustainable Global Enterprise at the Johnson School. Funding and strategic guidance is being provided by HEI Hotels & Resorts, a hotel investment and operating group led by brothers Gary Mendell and Steven Mendell.
Students will work directly with corporate leaders to seek solutions to an array of sustainability concerns. Certain projects will focus on the greening of current operations, others on the refurbishment of existing assets and properties, and still others on the formation of new businesses. Projects will range across all facets of the hospitality industry, including lodging, food & beverage, and travel, and will be sited in markets around the globe.
The new course, entitled Sustainable Global Enterprise Practicum in the Hospitality Industry, began in mid-October and will continue through mid-March. It is taught by Dr. Mark Milstein, director of the Center for Sustainable Global Enterprise and lecturer of Strategy, Innovation and Sustainable Global Enterprise at the Johnson School. Teams will conduct field work during the winter break.
Cornell School of Hotel Administration
www.hotelschool.cornell.edu
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